Marketing

Digital Senior Media Planner CO (Remote)

Preferable Location(s): Bogotá, Colombia
Work Type: Full Time
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Summary:

We are seeking a results-driven Digital Media Planner & PPC Specialist to join our team. The successful candidate will have expertise in media planning and the execution of digital ad campaigns, particularly within Google Ads and Meta Ads Manager. This role requires a combination of technical skills, PPC experience, and the ability to provide clear, insightful reporting from Google Analytics 4 (GA4). Strong client-facing experience is essential, as you will manage client communications and expectations effectively. Salary: $3,000/month



Key Responsibilities

  • Plan, execute, and optimize paid media campaigns across Google Ads and Meta Ads Manager.
  • Leverage Google Analytics 4 (GA4) for in-depth reporting and insights on campaign performance.
  • Develop PPC strategies that align with client goals, maximizing reach and ROI.
  • Present campaign performance reports to clients, offering insights and strategies for optimization.
  • Stay up-to-date on digital advertising trends and platform updates to drive innovation in campaign strategies.

Qualifications

  • +4 years of proven experience in media planning and managing campaigns in Google Ads and Meta Ads Manager.
  • Proficiency in Google Analytics 4 (GA4) for data analysis and reporting.
  • Strong background in PPC strategy and implementation.
  • Exceptional client-facing skills, with the ability to communicate results, strategies, and insights effectively.
  • Ability to analyze data and make informed decisions to improve campaign performance.

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